Supporting a Bold Vision for Industrialized Housing

Canada’s new housing vision

On September 14, 2025, the Canadian government took a decisive step toward solving the housing crisis by launching Build Canada Homes (BCH). This new federal agency will build affordable housing at scale by partnering with provinces, territories, municipalities and Indigenous communities. The program aims to transform public‑private collaboration, deploy modern methods of construction and bring together land, financing and industrial capacity.

Canada’s new government has committed to capitalizing BCH with an initial CA$13 billion. Through bulk procurement and long‑term financing, BCH plans to cut building timelines by up to 50 percent, reduce costs by as much as 20 percent and lower emissions by approximately 20 percent during construction. BCH will place an intense focus on using cost‑efficient and modern methods of construction—factory‑built, modular and mass timber —and it will prioritize projects using Canadian materials through a Buy‑Canadian policy.

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Aligning with the CICC vision

These pillars closely mirror the recommendations of the Canadian Industrialized Construction Coalition (CICC), launched by Assembly under the leadership of Leith Moore. The coalition unites more than 100 industry voices to advocate for bulk procurement, modern construction methods, regulatory reform and a Buy‑Canadian approach. Although Norseman Construction is not the author of the CICC brief, we are proud members and strong supporters of Leith Moore’s vision.

Our role and our readiness

Norseman Construction
has been an active amplifier of the coalition’s message. We shared Assembly’s announcements and encouraged our partners to read the CICC brief. We’re also weaving these themes into our upcoming series Construction Disruption, translating national policy into practical steps on the factory floor.

To ensure we’re ready to respond to BCH’s market‑sounding and prequalification process, Norseman has been preparing operationally: we’ve mapped out manufacturing‑aligned payment schedules, built relationships with CSA A277‑certified factories and aligned our digital workflows with ISO 19650. When BCH issues its calls for proposals, we’ll be ready to scale.

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Why partnerships matter

Success will depend on partnership and coordination. RBC’s Climate Action Institute notes that BCH’s impact will rely on convening housing stakeholders to work together in genuine partnership. All levels of government—federal, provincial and municipal—must align funding and regulatory levers. The analysis also emphasises that tariff‑related increases in imported material costs pressure budgets and risk delaying projects; prioritizing domestic materials and regional production hubs is critical. We share these views: coordination reduces friction, and a Buy‑Canadian stance strengthens supply chains while keeping costs predictable.

Looking ahead

The real work begins now. Federal budget day on November 4 will determine how much financial backing BCH receives, and the CICC is organising events across Canada to brief members and stakeholders on next steps. Norseman will be at those meetings, ready to help shape implementation and to listen to municipal partners.

Leith Moore and Assembly are also encouraging members to contribute financially to continue advocacy. Policy work requires resources—legal analysis, economic modelling and communications support. If you’re part of our network and believe in this mission, consider joining the contribution list to keep momentum going.

Optimism and action

Canada’s housing challenge is complex, but there is finally a national strategy that speaks the language of industrialized construction. BCH prioritizes factory‑built solutions, public‑private partnerships, bulk procurement and Canadian supply chains. RBC’s analysis underscores that success hinges on bringing partners together at pace, avoiding duplication and managing costs. That’s exactly what we’re prepared to do.

We stand alongside Assembly and CICC members to make industrialized housing the norm rather than the exception. Together, we can turn policy into production and build homes Canadians can afford.

If you believe in the power of industrialized construction to transform Canada’s housing landscape, read the CICC brief, share this message and support the coalition’s advocacy. Contact Norseman Construction to learn how we’re preparing for Build Canada Homes and how you can participate in this new era of building.

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